5 Steps to Creating the Perfect Custom T-Shirt for Your Business

Custom tshirts are an amazing way to boost the brand of your business. From promotional benefits to team uniforms or creating swag tshirts are a flexible item for your business with a long-lasting ROI.
As an essential branding tool for any business, custom tshirts boost brand awareness, and engagement and help you quickly create a cohesive brand identity amongst your employees and clients.
Creating and ordering your custom tshirts is a straightforward process when working with a print partner such as Printwell.
Read this guide to learn the 5 steps to create a professional custom t-shirt that aligns with your business goals and makes a great impression on those who see your creations.
Let’s get into it.

Step 1: Define Your Purpose and Audience

The first step to designing and producing your custom t-shirt is to determine the purpose of the shirt. Are you creating something to promote an event? Do you need to create a more uniform and cohesive brand identity? Are you creating swag for fans?
Having a full understanding of your audience’s needs and wants is just as important as the design. You will want to ensure that the design appeals to your target and choose t-shirt styles and fabrics that will appeals to their likes and needs.
Looking to increase brand awareness? Read how custom t-shirts and apparel can boost brand awareness for your business.

Step 2: Develop a Memorable Design

Your custom tshirt should also incorporate elements like your brand colours, logo, and tagline to promote brand consistency. The creation of visually appealing designs involves the use of eye-catching imagery, fonts, and colour schemes. It also involves careful placement of the designs on the shirt. Whether your message is placed on the sleeves, back, or front, it is important to place it carefully to maximize the impact it has on ROI.
New to designing custom tees? Learn how to design custom t-shirts that make a statement!

Tips for creating a beautiful design:

Use high-resolution images and graphics.
Use bold, readable fonts.
Maintain a balance between text and images.
Consider how the colors will appear on the chosen t-shirt material.

Step 3: Choose the Right Tshirt Style and Material

Next, you will want to select the right t-shirt style and fabric you may want to use for enhancing comfort, durability, and even visual appeal. Carefully go over the following:

Types of T-Shirts:

Crew Neck: Classic and versatile, perfect for most occasions.
V-Neck: Offers a slightly dressier look while still being casual.
Polo Shirts: Ideal for a more formal or uniform appearance.

Fabric Options:

Cotton: Soft, breathable, and comfortable; great for everyday wear.
Polyester: Moisture-wicking and durable; excellent for sports and activewear.
Blends: Combines the best of both worlds, offering comfort, breathability, and durability.

Step 4: Select A Trusted Printing Partner

Once you have decided on your design, shirtstyle, and fabric, you must carefully select a trusted printing partner near you. If you’re in Ottawa, Printwell is located within St.Laurent Shopping Centre!

View our contact page to learn more about where we are located.

You will want to work with them to see which type of printing may be suitable for your needs:

Screen Printing:
- Durable: Withstands many washes without fading.
- Cost-Effective: Economical for large orders; per unit cost decreases with volume.
- Vibrant Colors: Produces bright and opaque colors.
- Versatile: Works on various fabrics.
Direct-to-Garment (DTG):
- Detailed: Great for intricate designs and photos.
- No Minimum Order: Ideal for small quantities.
- Soft Feel: Ink is absorbed by the fabric, resulting in a soft finish.
- Eco-Friendly: Generally uses water-based inks.
Embroidery:
- Professional Look: Provides a high-end finish.
- Durable: Stands up to frequent wash and wear.
- 3D Effect: Adds texture and dimension.
- Versatile: Ideal for hats, jackets, hoodies, and more.
Direct-to-Film (DTF):
- Highly Durable: One of the most durable print methods; resists cracking and fading.
- Versatile: Compatible with a wide range of fabrics.
- Vivid Colors: Produces high-quality color reproduction.
- Flexible: No pre-treatment needed, suitable for dark or light garments.

Evaluate potential providers based on quality, pricing, and customer reviews. Printwell stands out due to its commitment to high-quality printing, fast turnaround times, and excellent customer service.

Step 5: Order, Review and Distribute

The final step is to place your orders with clear quantities and deadlines. Ensure you get to look at a sample or proof before giving the final approval to catch any printing, design, or grammatical errors. You can then effectively distribute these items through giveaways, team events, online sales and much more.

Want to learn more about how ordering custom products? Check out these essential tips!

Ready to Create Your Own Custom T-Shirts?

Visit Printwell.ca for expert guidance and high-quality printing services to bring your ideas to life!